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What is Nielsen Computer & Mobile panel?
The Nielsen Computer and Mobile Panel is run by Nielsen Research, which is one of the biggest companies within media and consumer research. It is a reputable company, and you can safely assume that any service that Nielsen is behind is legit and not a scam.
Nielsen does many kinds of research and has several survey panels, but in this review we will look at the Nielsen Computer and Mobile Panel. This panel is also in some countries called Nielsen Digital Voice panel.
It is a very simple and easy-to-use panel, as you do not have to do much, once you have registered for an account. But let’s go more into what the panel offers and how it works, so you can get an idea, if it is for you or not.
Collecting data about internet usage:
What the Nielsen Computer & Mobile Panel is doing is to gather research and data about how people are using the internet. They are using this research to improve products and services that are available online.
It is quite different from other research and survey panels, as you only have to answer a short survey to register and after this, you do not have to answer more surveys. You will just have to install an app or software on your device, and this will then gather data and send it to Nielsen, where it is combined with data from other panel members.
Together this will build a picture of how the internet, products, and services are used, and this will be used to improve them in the future. So you are actually giving your opinion, just by using the internet as you always do, and this way you can help shape the online products and services of the future.
Personally, I think it is pretty cool to be able to help with research like this and at the same time get rewards for it. And it does not take any extra time, as there are no surveys or tasks to do once you have signed up.
I do however also understand, if you are worried about what data might be collected, and what it will be used for – I know I was definitely checking this, when I first heard about Nielsen Computer & Mobile Panel. So later in this review, I have gone more into this, if you want to know about this.
Devices you can participate on:
You can install the app/software and participate on both mobile devices and on your computer. That is why the panel sometimes is just called Nielsen Mobile Panel or Nielsen Computer Panel, even though it really is the same panel. You can just choose which device you want to use.
If you want to participate on more devices, this is also possible. You can register and install the app/software on several devices, and Nielsen guarantees that it is not affecting the performance of your devices. If you register more devices, it will increase your rewards and chances of winning big prizes, but more about the rewards later.
But overall the Nielsen panels is very simple to use. You just sign up, fill out a small survey, you install the app/software, and then you will automatically participate in the research by giving data about your internet usage.
How do you get paid?
So how will you then get paid to sign up and having the Nielsen app installed?
The exact rewards depend on the country you live in, and the devices you use. But in most countries you earn points, when you have the app installed on your phone, and these points can then be exchanged into gift cards or products.
If you have the app installed for a year, you will have earned around $50. It might not sound like a lot, but you also do not have to do anything. So once you have signed up, it will be passive money, and you can participate on more devices. In some countries you will also earn these points, when using your computer.
For both computer and mobile devices, you will also automatically enter into the monthly prize draw. The prizes you can win are big and some of the highest I have seen for a research panel. The exact amount of the rewards again depends on your country, but examples are the US, where Nielsen monthly have prizes for $10,000. In the UK there are monthly, quarterly, and yearly rewards with a total of prizes for £30,000 yearly divivded between 150 winners.
The rewards are different in each country, but as you can see, you can get the chance to win some really big money without having to make any effort for it. So even though you are of course not guaranteed to win, it can in my opinion be worth it, as you also do not have to spend any time getting these chances.
Who can join?
There are not as such any requirements to join Nielsen Computer and Mobile Panel, as they need people with many different backgrounds to participate to get viable data. You do however have to be 18 years old to join, and of course need to own a computer or mobile device (phone or tablet).
Nielsen has specific panels for different countries. It has panels in quite a few countries, but they are not always recruiting. At the moment I know they are recruiting in the US, UK, Australia, Hong Kong, and Germany. I will keep this updated, when I hear they recruit in other countries, and by clicking the join button at the end of this review, you will be able to see links to the specific countries, so you get to the right panel.
What if you want to leave the panel?
If you at any time do not want to participate in the panel, it is easy to stop. You can just cancel your panel membership and uninstall the app/software, and it is easy to do, which is also great to know in advance.
The panel is however doing ongoing research, so if you want to, you can also stay a member for years, and in some countries you get more benefits the longer you are a member.
Can you get support?
If you should ever need any help, it is of course important to know, if Nielsen Computer and Mobile Panel gives support. You can easily find the contact form on their websites and send them questions. Again, it is a reputable company, so you do not have to worry about whether they will answer or not, as it is unfortunately the case on some survey panels.
I have myself not needed to contact support yet, so cannot say exactly how long it will take them to get back to you. And it will also vary from country to country, but in general you should expect to get an answer within 1-3 business days – if not, please let me know, so I can update this review and tell the support is not responsive enough:-)
Let us sum up the pros and cons for Nielsen Computer and Mobile Panel, so you can get a better overview, before deciding to join or not.
- You participate in important research to shape the future internet
- You get rewards or big winning chances for doing nothing
- It is very easy to join
- The panel is safe and run by a very reputable company
- There are not many earning opportunities
- In some countries you only get sweepstakes entries
(ALM) Nielsen Cash and Rewards (US)
Earn Rewards for using the Internet! Register your desktop or laptop and Start Earning Now!
(ALM) Nielsen Cash & Rewards – CPL (US)
Earn Rewards for using the Internet! Start Earning Now!